The Sitation Blog
Welcome to the Sitation Blog, where we share insights on our work, the e-commerce industry, and our platform partners.
Recent Sitation Blogs
Everything You Need to Know About the New Salsify-Shopify GraphQL Connector
Shopify will sunset its REST API and fully transition to GraphQL by January 31, 2025. While GraphQL offers major benefits, the migration brings challenges like query complexity and data restructuring. Discover key changes, best practices, and how Sitation can help ensure a seamless transition.
The Evolution of PIM: From Data Storage to Customer Experience Powerhouse
Discover the evolution of PIM and how these systems have transformed from basic data organizers into essential tools for omnichannel success and enhanced customer experiences. Explore the journey and the innovation.
Streamlining Akeneo Workflows: Duplicate Import and Export Profiles
Akeneo’s latest Serenity update introduces the ability to duplicate import/export profiles, saving time and reducing errors.
Case Study: River of Goods
How River of Goods dramatically reduced product content creation time and projects a 60% cost savings
Take Full Control of Your AI-Generated Content with Flex Prompts
Flex Prompts significantly reduce the time it takes to launch products on your e-commerce channels. More than that, they allow you to maintain a cohesive brand voice across multiple platforms, from Wayfair to Amazon, without needing specialized help for each change.
Sitation Honored on Inc 5000 List for 4th Consecutive Year
We are thrilled to announce that Sitation has been honored on the Inc. 5000 list for the fourth consecutive year! This achievement is a testament to the hard work, dedication, and relentless pursuit of excellence by our incredible team of professionals. At Sitation, we believe that great success...
Case Study: BIA Cordon Bleu
Learn how use of Sitation’s RoughDraftPro led to a 90% decrease in the content creation timeline for BIA Cordon Bleu.
Case Study: Giant Tiger
See how Sitation’s Akeneo implementation and ongoing support help cut Giant Tiger’s time-to-market by 50%, while boosting their online presence by 40%
Blog Archives
Akeneo Serenity New Features for 2024
As Akeneo continues to roll out new platform upgrades, this spring’s release reflects the powerful tool’s focus on product experience. Serenity includes new features designed to improve how Akeneo users can engage their customers and encourage online interaction with...
How Generative AI Can Transform Digital Merchandising for Businesses?
Please enjoy this guest blog from the experts at AskHandle as they share the potential impact of generative AI on digital merchandising success. Generative AI, or artificial intelligence that can generate text, images, and other outputs, is proving to be a...
The Critical Role of Precision Prompting: Unlocking AI’s Potential
In the vast and varied terrain of modern artificial intelligence (AI), the nuanced art of prompt crafting stands out as a critical skill for businesses aiming to harness AI's transformative power. With the proliferation of AI technologies from leading providers like...
Data Quality in PIM: Best Practices and Common Pitfalls
The importance of high-quality product information cannot be overstated. Product Information Management (PIM) systems serve as the backbone of e-commerce operations, centralizing and managing product data across multiple channels. However, the effectiveness of a PIM...
Sitation Wins Double Honors at Akeneo Unlock Boston 2024
We are thrilled to share that Sitation, a leading System Integrator in PIM/PXM and expert in digital merchandising, had the honor of receiving two prestigious awards at Akeneo Unlock 2024, Akeneo's annual global partner and customer summit held last week in Boston,...
The Evolution of RoughDraftPro: A Year of Growth
In March of 2023, Sitation unveiled RoughDraftPro, a cutting-edge product designed to empower enterprise ecommerce operations by utilizing generative AI for scalable product content creation. Initially, the solution represented just the beginning of what generative AI...
Scorecards: Evaluating Content at Scale with Artificial Intelligence
A good system we use for evaluation of whether or not a task is a good candidate for automation via AI is if that task requires a “stop, onboard, and act” moment. Does this task make you stop, onboard some information into your brain, and then take an action while you...
Patchbay: Revolutionizing Product Data Management with Sitation’s Middleware Solution
In the digital age, where data is as crucial as currency, managing product information efficiently becomes the backbone of any e-commerce operation. Sitation, a leader in providing cutting-edge e-commerce solutions, introduces Patchbay, a middleware solution designed...
Challenges of Retailer Portals: Streamlining Product Content Syndication
In the world of e-commerce, the supply chain doesn't end with the shipment of your products. For brands and manufacturers, one of the most critical steps in the sales pipeline is managing the digital shelf space within retailer portals. These portals, such as Amazon...
Prompt Engineering: The Value of Expertise
In the rapidly evolving landscape of artificial intelligence (AI), a new field has emerged that is reshaping how businesses interact with AI technologies: prompt engineering. At its core, prompt modeling involves crafting inputs (or "prompts") for AI systems in a way...
The Role of PIM in Digital Marketing Strategy
The success of marketing strategies increasingly hinges on the ability to deliver consistent, accurate, and engaging product information across multiple channels. This is where Product Information Management (PIM) systems play a pivotal role, transcending their...
Adapting to Ever-Changing Retailer Product Data Requirements
Consider strategy tips for handling product data requirement changes as suggested by Sitation's Director of Managed Services, Jessica Bagby. As the retail landscape continues to evolve, brands are increasingly challenged to keep pace with the ever-changing retailer...
The Intersection of PIM and SEO: Boosting Product Visibility Online
The intersection of Product Information Management (PIM) and Search Engine Optimization (SEO) plays a pivotal role in ensuring your products don't just exist online but shine in the spotlight. How can the synergy between PIM and SEO significantly boost your product's...
The 5 Essential Tools to Elevate Your 2024 Tech Stack
In an era where technology evolves at a breakneck pace, keeping your tech stack updated is crucial for staying competitive. As we step into 2024, let’s explore the top five tools that can revolutionize how your business operates, communicates, and grows. 1. Product...
2023 – A Year in Review – Growth and Progress in a Time of Change and Uncertainty
As the founder and CEO of Sitation, I have the honor of sitting at the helm for the remarkable journey which has seen us grow from a single employee -- me, just 5 years ago -- to more than 70 today. Our performance in 2023, despite a challenging economic environment,...
Flat vs Packaging Hierarchy: Which Data Model is Best For You?
As companies continue to expand their digital footprints, the importance of structuring and managing product data efficiently becomes increasingly crucial. Embracing the right data model is fundamental to maximizing the potential of this digital transformation. But...
GDSN and eCommerce Data: A Unified Approach for Retail Success
In the world of retail, the key to success often lies in the details of product data management. Retailers are increasingly recognizing the need for comprehensive supply chain, specification, and eCommerce data to sell products effectively. It is critical that all...
Embracing SEO for Growth: The Undeniable Value of The First Page
The value of a company being on the first page of search engine results cannot be overstated. With the vast majority of online experiences beginning with a search engine, securing a top spot is akin to setting up shop on the busiest street in town. Understand the...
Revolutionary Image Analysis with RoughDraftPro
Sitation’s Director of Product Development, Adam Fairholm, is back to share the use cases of RoughDraftPro and AI-driven image analysis. As long as artificial intelligence has been around, image recognition has been one of its key features. Using AI to recognize...
Easy and Efficient PDF Data Extraction with RoughDraftPro
Adam Fairholm, Sitation's Director of Product Development, shares a powerful solution to bulk data extraction challenges. A common challenge for businesses is managing product data trapped in endless PDF files. PDF format is a popular but not-so-data-friendly...
Sitation’s Debut at SEMA/AAPEX 2023: A Desert Oasis of Connections and Chapstick Frenzy
Hear from Sitation's Director of Automotive, Steve Bach following our automotive solutions team visit to SEMA/AAPEX 2023. In the bustling heart of Las Vegas, Sitation made its grand entrance into the automotive world at the SEMA/AAPEX 2023 Trade Show. As first-time...
Expertise in Leading Syndication Solutions
Managing your products' journey to the digital shelf begins with syndication solution expertise. Product data syndication is essential for businesses aiming to enhance their online visibility and reach. Sitation's Managed Services team is skilled in various leading...
Leveraging PIM and MDM Solutions for Streamlined Business Growth
Sitation’s Director of Automotive Solutions, Steve Bach shares the value of leveraging both PIM and MDM solutions as you aim to scale. Businesses face the challenge of managing an ever-increasing volume of product information and master data. This information is vital...
Maximizing the Power of Cross-Referencing in PIM for Electronic Components
Pramit Rajkrishna, Director of Solution Consulting, shares his insight from both this role at Sitation but also from his high-tech industry experience. In the ever-evolving electronic components industry, where precision and adaptability are not just buzzwords but...
Budgeting for Efficiency with AI
As we find ourselves well into the fourth quarter of 2023, businesses are gearing up to determine their budgets for the upcoming year. In today's ever-evolving economic landscape, it's paramount to ensure that every dollar invested goes the extra mile. In this blog...
Sitation Managed Services: Navigating the Complex World of Syndication Management
Jessica Bagby, Sitation's Director of Managed Services, explains how her team can help resolve your syndication management challenges. Managing product data syndication can be a daunting challenge. Retailers frequently change their schemas, creating...
Discover the Value of Sitation’s Automotive Fitment App
With a number of professionals coming from the automotive industry, Sitation has a deep understanding of the needs and thus the solution to automotive's core challenges. Product Information Management (PIM) systems can improve data completeness and management while...
GroceryShop 2023: Exciting Innovation but Still the Same Challenges
Carsten Krohn, Vice President of Sales and Marketing, shares commentary on the Sitation experience at GroceryShop 2023. The Sitation team spent a week at GroceryShop in Las Vegas, meeting with brands, manufacturers, retailers and technology partners. The show...
Sitation Honored as Salsify’s Top Regional Systems Integrator
The Sitation team is honored to be named as Salsify's Top Regional Systems Integrator for 2023, in recognition of dedication to outstanding delivery and partnership. Additionally, Sitation received the Partner Innovation Award, recognizing its achievements and...
Automotive Product Data – Overcoming Year Make Model Challenges: Part 4
In conclusion to this four part series, Sitation’s Director of Automotive Solutions, Steve Bach shares best practices for mastering year make model data management Best Practices for Successful Year Make Model Data Management A. Conduct Regular Data Audits:...
Mastering AI: The Art of Prompt Modeling for Optimal Results
In today's fast-paced business world, the integration of Artificial Intelligence (AI) has become more prevalent than ever before. Most of us have, at the very least, dabbled in experimenting with AI-powered chatbots like ChatGPT to streamline our work processes, find...
Artificial Intelligence & Cross Referencing for Electronic Components
Please enjoy this exploration in to the value of Artificial Intelligence and cross referencing for the electronic components industry. Pramit Rajkrishna, Director of Solution Consulting shares his insight from both this role at Sitation but also from his high tech...
CASE STUDY: Sitation PIM & Content Syndication Management leads to Improved Retailer Scorecards and Data Quality for Bush Brothers
Bush Brothers & Company, family-owned, American food group has delighted consumers with its wide range of bean products for over a century. As a leading player in the canned beans market, Bush's found themselves with few supporting resources for managing PIM and...
Automotive Product Data – Overcoming Year Make Model Challenges: Part 3
This is the third installment of Overcoming Year Make Model Challenges. Part 1 and Part 2 open this series with a deep understanding of industry challenges. Sitation’s Director of Automotive Solutions, Steve Bach shares the necessary pieces to overcoming fitment data...
CASE STUDY: RoughDraftPro Solves Product Content Creation Challenges At Scale for Havaianas
Havaianas, a renowned global footwear brand, faced the challenge of creating large-scale, localized product content to drive growth in the US market. With over 250 million pairs of sandals sold yearly, the need for precise and diverse content overwhelmed their digital...
Automotive Product Data – Overcoming Year Make Model Challenges: Part 2
Please enjoy this second installment of Overcoming Year Make Model Challenges. Part 1 can be found here. In this four part series, Sitation’s Director of Automotive Solutions, Steve Bach explains how you can overcome difficulties, as well as leverage the value of...
Sitation Celebrates a Third Consecutive Year on the Inc 5000 List
Sitation is proud to announce its third consecutive year on the Inc 5000 List, coming in at number 1,257 for 2022. The Inc 5000 List ranks the fastest-growing privately held companies in the United States based on revenue growth over a 3-year period. Sitation...
Navigating Generative AI Concerns: A Commitment to Responsible Innovation
Generative artificial intelligence (AI) has made remarkable strides, opening up new possibilities across industries. From content creation to problem-solving, the new technology has shown immense potential. However, it's essential to acknowledge and address the...
Automotive Product Data – Overcoming Year Make Model Challenges: Part 1
Over the next several weeks, Sitation’s Director of Automotive Solutions, Steve Bach will address Year Make Model (YMM) challenges. In this four part series, Bach explains how you can overcome difficulties, as well as the value of mastering this segment of automotive...
Amazon Partner Selling API: Ensuring Compliance Within Salsify
Amazon, as a leading e-commerce giant, continually updates its requirements to enhance the overall shopping experience for customers. In a recent development, the retailer announced a significant Amazon Partner Selling API update that affects product listings...
Homegrown PIM: Why Your Company Should Upgrade and Embrace Akeneo
As companies grow and evolve, so do their operational needs. Many businesses initially develop homegrown PIM systems to meet their requirements. These are Product Information Management (PIM) solutions developed internally specifically for company usage. However, as...
How to Demo RoughDraftPro for Seamless Product Content Creation
Are you seeking a powerful and efficient solution to create accurate, on-brand, and SEO-optimized product descriptions at scale? Look no further than RoughDraftPro, an innovative AI content tool offered by Sitation. In this blog, we will walk you through the process...
New and Improved Akeneo Features for 2023
After releasing 7.0, Akeneo has been consistently rolling out new, expanded, and updated features and functionality. For those familiar with the platform, this comes as no surprise. "Deserving the highest praise I can offer, every year Akeneo fixes the biggest...
The Akeneo Advantage
Akeneo has been a strong competitor in the Product Information Management (PIM) space for the past several years. While this type of recognition is great for getting attention, for the average person it may be difficult to differentiate between the variety of PIM...
The Evolution of RoughDraftPro
In March of 2023, Sitation announced the launch of our new product, RoughDraftPro. Designed to allow enterprise ecommerce operations to leverage generative AI to create product content at scale, in its infancy, RoughDraftPro only skimmed the surface of what is...
Unused Attributes Within Akeneo Families
When unneeded or unused attributes are assigned to families, it may seem harmless, but it’s not. Unused attributes clutter up the graphical user interface (GUI) with attributes that must then be navigated past, over, and over again, to get to the attribute, for which...
Master Data Management Using Akeneo PIM Enterprise Edition
Do you need to uniformly share a set of data domains, like codes with internationalized labels across your business organization? While Akeneo may not market Akeneo PIM as a master data management (MDM) system, the Akeneo PIM Enterprise Edition has the functionality...
High Tech Distribution PIM Implementation Considerations
Implementing a Product Information Management (PIM) system in the electronics component distribution industry, for both suppliers and distributors, poses several challenges due to the complexity of the industry, rapidly changing technologies, and stringent...
Improve Your Time to Market with Akeneo’s New Insights Feature
By Akeneo Certified, Solution Consultant Joseph Purayidathil Introduction to Time to Market Insights Akeneo is a powerful platform that serves as a centralized hub for businesses to manage and enrich their product data. It helps businesses overcome the challenges of...
Akeneo Now Offers Product Activation & Syndication
Introduction In today's fast-paced retail landscape, staying ahead of the competition requires an agile and efficient product management system. Akeneo, a leading provider of product experience management solutions, has recently unveiled its groundbreaking product...
Akeneo Bulk Delete: Leveraging the Power of Features in 7.0
Bulk Delete: An Akeneo Philosophy Shift Time and time again we see Akeneo listen to users, implementers and PIM champions alike, and add requested functionality to updated editions. Akeneo 7.0 is no exception. In the past, Akeneo made critical design decisions...
5 Product Information Challenges in the High Tech Distribution Industry
In the fast-paced and hyper competitive high tech distribution industry, accurate and reliable product data plays a critical role in ensuring seamless operations and satisfying customer demands. Electronics components leaders have incredibly large and complex product...
E-Book: Maximizing the REST API Performance on Akeneo PIM Community Edition
"Are you now, or considering, using Akeneo PIM as your Product Information Management (PIM) system for a very large product data set? Do you have concerns about the ability to get a large volume of data in or out of the Akeneo PIM using its web-based REST API in a...
How to Assess Your Product Experience Strategy
Please enjoy this guest blog from the experts at Akeneo as they share the value of product experience and how to asses your strategy. How important is product experience? It can be easy to dismiss product experience in favor of other (seemingly...
Output from AI LLMs is Non-Deterministic. What that means and why you should care.
Discover the challenges of non-deterministic language models and strategies to get more consistent results Picture this: You're using a cutting-edge large language model (LLM) like ChatGPT to generate a product description for your online store. You input the same...
Product Data Management for Automotive: Navigating the Challenges
By Steve Bach, Sitation's Director of Automotive Solutions Products for any industry have many crucial details to organize but this is especially true for the additional compatibility information needed for automotive materials. Several factors contribute to...
Akeneo and Microservices: The Benefits of an Open Ecosystem Model
In early 2022, on the heels of a near return to normalcy and a reassessment of ecommerce goals Akeneo leaned into the actual meaning of buzz phrases like “omnichannel” and “composable commerce”, highlighting the value of their microservices composition by joining the...
5 Ways Sitation’s Automotive Expertise Can Drive eCommerce Success
Sitation's automotive expertise with the industry standards already in place for online success can bring significant value to an automotive company. The automotive industry is unique in many ways. From manufacturers to distributors to retailers, meticulously crafted...
RoughDraftPro Content Creation in Akeneo: Why and How?
RoughDraftPro, a powerful new product content creation tool, is a revolutionary way to augment and support your copywriting team. Providing the ability to create descriptions for new offerings, update existing product information, and consistently refresh and align...
PIM vs DAM vs CMS and What to Consider
By Sitation Account Executive, Ian Wills PIM vs DAM vs CMS PIM, DAM, and CMS are all software solutions used for managing digital content, but they serve different purposes and are applied to different types of content. Product Information Management (PIM) PIM is a...
View Our Workshop: Leveraging AI to Create Content in Akeneo
Just a few weeks ago, Sitation took a team of five to Paris for Akeneo's Unlock PXM Conference. At this annual global event, full of networking and exciting industry updates, Sitation founder and CEO, Steve Englebrecht presented a workshop to display the value and the...
Getting Started with Enhanced Content: What to Know and Where to Start
By Sitation Project Manager, Billie Smith What is Enhanced Content? Enhanced content is the extra bit of information on a product page designed to draw people in and make them stay. Whether it's an array of images, product features, videos or detailed feature images...
Let’s Take a Second to Marvel at How Fast OpenAI is Moving
Mark Zuckerberg famously said that he wanted Facebook to "move fast and break things" - and I have to admit that I have stolen that line once or twice myself. It's a fun and productive way to work - especially when you're in the early stages of a project or a startup....
E-Book: Using Akeneo PIM Enterprise Edition as a Vendor Portal
Are you using Akeneo PIM as your Product Information Management (PIM) system? Do you have tens or hundreds of manufacturers (vendors) from which you need to acquire product information? If so, then consider using Akeneo PIM Enterprise Edition as your vendor portal....
Managed Services: Using Your Current Solutions to Grow and Scale
As we continue to explore Managed Services solutions, you will find that the offerings are diverse. What makes Sitation’s Managed Services unique is that while we adapt to customize a team to meet your primary needs, we are also looking for opportunities for...
Sitation Partners with Channel Engine
Apex, NC February 14, 2023 Sitation, a leading systems integrator and service provider for product information management and digital merchandising, has officially become a Channel Engine Certified Partner. Sitation and Channel Engine have previously worked together...
Introducing RoughDraftPro – AI-Generated Product Content at Enterprise Scale
RoughDraftPro is the future of copywriting for e-commerce. Generate high-quality product descriptions, feature bullets, and more in seconds, all at a fraction of the cost of human writers.Sitation is proud to announce the launch of RoughDraftPro, a powerful suite of...
Sitation to Attend Akeneo Unlock 2023 – Future-Proof with PX
As an Akeneo Gold Partner, Sitation is excited to attend Unlock 2023 - Future-Proof with PX. This March we will return to Maison de la Mutualité in Paris, France to engage with PIM and PXM industry players, meet with clients old and new, as well as learn more about...
How OpenAI is Transforming the Future of Product Content Creation
OpenAI is a technology company that is quickly shaking up the way businesses create and distribute all kinds of content; blogs, social media posts, and of course, product content. We're already seeing a rapidly changing landscape in the scale and quality of both...
PIM as a Solution to Bev/Alc Industry Three Tier Challenges
In much of the United States, beverages containing alcohol have been heavily regulated for the last 90 years. In 1933, the 21st Amendment to the US Constitution ended prohibition, legalizing alcohol sales but transferring regulations to the states. From this, the...
Managed Services: How Sitation Can Help Eliminate Administrative Ownership Concerns
While Sitation may be best known for success in Product Information Management (PIM) implementation, we also provide a number of other valuable business services. Our Managed Services segment offers solution driven opportunities, customizable to the needs of your...
Sitation Honored as Salsify’s First Platinum Partner
Apex, NC February 1, 2023 Sitation, a leading systems integrator and service provider for product information management and digital merchandising, has today been named a Salsify Platinum Partner, the first Salsify partner to be honored at this elite tier. Since...
Akeneo Implementation: Avoiding Common Bottlenecks
By Akeneo focused Project Manager Jannel McCullough The value add of Product Information Management (PIM) software, like Akeneo, gets discussed frequently. Case studies, customer success interviews, and direct product experience support impacts like faster time...
Managed Services: SEO Content Enhancements
Sitation Managed Services offers strategic analysis, data modeling, technology stack review, and the services required to help you achieve your digital shelf goals. Our certified team of experts partners with a variety of industry manufactures, distributors and...
E-BOOK: Syncing Data Between Two Akeneo Community Edition PIMs
Is it possible to synchronize the data between two instances of Akeneo PIM? Yes! In this detailed e-book, expert Don Bales shows you how to do just that for the open-source Akeneo PIM Community Edition. The following contents take you step by step through the process....
E-Commerce New Year’s Resolutions
For over 4,000 years people have used the end of one year and the start of another as a time to reflect on past wins and losses. While some of us will resolve to eat differently, exercise our bodies or minds in a new way, or adjust our work life balance, many of us...
An Ecommerce Wishlist: Top Requests for 2023 Digital Success
Holiday season is here and the end of the year is fast approaching. For many organizations, 2022 has been a year of growth and a return to normalcy. As we chart our paths and create roadmaps to 2023 digital success, let's take a look at what recent surveys reveal are...
Akeneo 6.0 – The Latest in Enterprise Content Management
By Akeneo Certified, Solution Consultant Joseph Purayidathil Akeneo Product Information Management (PIM) system is a part of Akeneo’s Customer Experience Management technology that helps businesses manage their product data. PIM solutions have become increasingly...
CASE STUDY: Sitation Led Implementation Cuts Time to Market in Half for Hudson & Canal
Upgrading the digital tech stack to accomplish ecommerce goals is on the to-do list for many companies. The talented team at B2B home furnishing company, Hudson & Canal knew exactly what type of solutions they were after to achieve this fundamental goal. Operating...
Akeneo – A JavaScript Node Programmer’s Guide to the PIM’s Web API
Overview Akeneo's Product Information Management (PIM) application: Akeneo PIM, is one of the best open-source and/or enterprise PIM's on the market. One of its greatest strengths is its REST-based Web API. Akeneo has made a commitment to keep it forward compatible....
KEM Powered SEO Drives Holiday Shopping Success
By Ben Visee, Account Executive - Products E-commerce continues to be the fastest growing area of retail. With numbers increasing to include at least one online touch point in all buying journeys, consumers are consistently showing retailers that they enjoy a detailed...
Amazon 3P Sellers Join the Migration to SP-API
Change is once again afoot with Amazon. Back in January, we explained the introduction of Amazon Selling Partner API (SP-API) and the adjustments that customers connecting to Amazon would need to make. At that time, support through the new SP-API was not available to...
A Few of My Favorite Things: Akeneo Unlock Boston 2022 in Review
Nearly a month ago, I joined several of my co-workers, as well as partners, customers, and experts from all over the world in the Seaport area of Boston, Massachusetts for Akeneo’s first US based Unlock conference. I’ve heard a lot about these conferences and even...
Sitation Wins the 2022 Salsify Partner Hackathon
Last week, Sitation brought home the gold in the 2022 Salsify Partner Hackathon with a demo of a cutting edge capability - generating long-form product content from basic product specifications using artificial intelligence. The Sitation team was comprised of Steve...
Sitation Simplified: Explaining Taxonomy and PIM to Elementary School Students
By Christi Helm, Project Coordinator Recently, non-profit Junior Achievement of Chicago gave Sitation the opportunity to participate in a financial literacy workshop for first through third grade students. The organization’s primary goal is to inspire and prepare...
Akeneo: Installing Locally for Development or Testing
By Akeneo Certified, Solution Developer, Dett Martin and Senior Director, Solution Architecture, George Dzuricsko In the process of developing with Akeneo it becomes quickly apparent that you need a local install for testing ideas and running code without the...
Sitation Establishes New Department of Data Science & Analytics
The world of e-commerce, and in particular, merchandising and search, is data and computation heavy, and rich with opportunities to apply new technologies. It's perhaps no surprise that our industry is among the first to see significant investment, progress, and...
CASE STUDY: Sitation and Champion Petfoods Partner for Retail Channel Expansion
For growing companies, the goal is often how to keep growing. Reaching new customers is the simple solution but what is the efficient way to do that? Champion Petfoods took hold of the opportunity to leverage Product Information Management (PIM) software to increase...
Reflections on Winning Recognition on the 2022 Inc 5000 List
Last week I had the privilege of sharing the news that Sitation has been honored, for the second year in a row, as a Top 500 honoree on the Inc 5000 List. The annual list is among the most well-known and prestigious awards recognizing the fastest-growing companies in...
CASE STUDY: Sitation Led Akeneo Implementation Leads to Measurable Success for Revalize
Here at Sitation, each PIM implementation is an exciting journey. Being a part of a company's growth plan means we often witness the before, during, and after of new PIM software adoption. While each time the results are an impressive scaling success story, it is...
Managed Services- Partnership to Excel
While Sitation may be best known for success in Product Information Management (PIM) implementation, we also provide a number of other valuable business services. Our Managed Services segment offers solution driven opportunities, customizable to the needs of your...
Commerce Is Going Global — Is Your Product Information Ready?
Please enjoy this guest blog from the experts at Akeneo as they share the value added to commerce by taking a global approach to product information. There’s no debate that there has been a dramatic shift in consumer behavior as a result of the past few years of the...
Support Ending for Akeneo 5.0: What’s Next?
Since launching its 1.0 Edition in September of 2014, Akeneo has carefully and consistently updated the Product Information Management (PIM) solutions software it provides. Currently offering everything from a free edition, up to an advanced Saas edition, Akeneo...
Customer Service: Letting Your PIM Solution Drive Experience
Letting Your PIM Solution Drive Experience By Christi Helm, Project Coordinator When most ecommerce professionals think of Product Information Management (PIM) Software, they think of how quality data can help improve the customer’s digital shopping experience. That,...
How to Build Trust in an E-Commerce Website – 5 Critical Investments
More so than ever, online customers have options. At the click of a button, a search on Google or other search engines can reveal countless places to shop for the same product. So how can e-commerce businesses create trust in their channel and stand out from the...
Omnichannel vs Multichannel – 3 Important Differences
There are a lot of terms that are casually tossed around in the ecommerce world without a clear understanding of what they mean. "Omnichannel" and "multichannel" are two such terms. Let's take a few minutes to understand these concepts and their implications within...
GS1 Frustrations: Identified and Resolved
After coming across a recent social media post expressing frustration with GS1, we began an internal conversation full of fact finding questions: What is the source of this frustration? Is that something we can control or adjust? Ultimately, How can Sitation help...
Outsourced PIM: 7 Great Reasons to Hire Sitation to Manage your Product Data
Managing PIM (product information management) is an incredibly important part of building and scaling a successful e-commerce practice. However, it can be expensive and time-consuming to hire, train, and manage a team of your own. Sitation offers managed services for...
Akeneo: A CIO’s Guide
How to Approach Akeneo’s Offering to Leverage the Best Practices of Composable Commerce for your Business Product data is critical to any modern commerce system. Many articles espouse the benefits of a mature product experience, but how you get there is the challenge...
The Pandemic Accelerated E-Commerce Adoption and Innovation. What Will Happen in the Post-Pandemic Era?
The pandemic has been a major catalyst for the growth of e-commerce. Online shopping was already on the rise before the pandemic hit, but the health crisis accelerated its adoption and resulted in more businesses moving online. According to a report from e-marketer,...
