Ensuring accurate and efficient content syndication is critical for brands managing product data across multiple sales channels. Each retailer and marketplace has unique data requirements, and keeping up with these variations manually is time-consuming and error-prone.
With Salsify PXM Advance, businesses can streamline content syndication by leveraging enhanced automation, validation, and customization tools. These features reduce manual effort, improve data accuracy, and help brands scale their syndication strategies with confidence.
Here’s how PXM Advance simplifies syndication and improves your product content distribution:
Channel Mapping
What is it?
Channel Mapping connects and synchronizes product data across various sales channels, ensuring that each platform receives accurate, properly formatted information.
What is new?
Salsify PXM Advance introduces JavaScript-based mapping, allowing brands to automate transformations and custom rules for data distribution. This eliminates the need for manual adjustments when adapting product data for different retailers.
How will it help me?
- Reduce manual data formatting errors.
- Automate real-time adjustments based on channel requirements.
- Scale product syndication efficiently across multiple sales platforms.
Custom Readiness Reports
What is it?
These reports help brands track how prepared their product data is for syndication by highlighting missing attributes, incomplete information, or formatting issues before content goes live.
What is new?
PXM Advance now provides a self-service customization option, allowing businesses to modify validation rules and target schemas without needing external support.
How will it help me?
- Proactively identify gaps before syndicating product data.
- Reduce costly errors and compliance issues with retailer requirements.
- Make real-time adjustments to improve data accuracy and completeness.
Grocery Accelerator
What is it?
The Grocery Accelerator is a specialized content validation tool designed for grocery retailers, ensuring accurate and compliant product information—particularly for nutritional facts, ingredient lists, and packaging details.
What is new?
Originally built for Kroger, the Grocery Accelerator now offers broader grocery syndication support, allowing brands to validate and standardize content across multiple grocery platforms.
How will it help me?
- Automate content quality checks to reduce compliance risks.
- Ensure consistency in critical grocery product details.
- Speed up the process of listing grocery products online.
Enhanced Content
What is it?
Enhanced Content transforms product pages with rich media, interactive visuals, and engaging layouts to improve conversion rates and customer experience.
What is new?
Salsify PXM Advance offers Premium Templates and expanded module support, including full-screen visuals, 3D product displays, and immersive image galleries.
How will it help me?
- Boost conversion rates by creating visually engaging product pages.
- Improve customer engagement with interactive content.
- Differentiate your brand with higher-quality digital experiences.
Sites & Experience
What is it?
This feature allows brands to securely manage, export, and share product content, providing greater flexibility in distributing product information across channels.
What is new?
PXM Advance adds export functionality and password-protected catalogs, enabling brands to control access and securely distribute content where needed.
How will it help me?
- Easily export and manage product data for external use.
- Improve security with password-protected catalogs.
- Streamline collaboration by controlling who can access product data.
Take Control of Your Content Syndication
With the growing complexity of digital sales channels, automating and optimizing content syndication is more important than ever. Salsify PXM Advance offers powerful tools to enhance data accuracy, streamline distribution, and improve content engagement across platforms.
Need help implementing these advanced syndication features? Sitation specializes in Salsify optimization, implementation, and automation, helping brands maximize their PXM investment.
Get in touch with us today to explore how we can enhance your content syndication strategy.