Customise Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorised as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

No cookies to display.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

No cookies to display.

Performance cookies are used to understand and analyse the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customised advertisements based on the pages you visited previously and to analyse the effectiveness of the ad campaigns.

No cookies to display.

Sitation Blog

Who are Salsify’s Customers?

May 22, 2022

Salsify is a PIM/PXM (product information management and product experience management) platform who mostly works with brands and manufacturers, but also supports retailers and distributors. Salsify is used to manage product information and content, and then syndicate that content to wherever it needs to go, whether it be eCommerce, marketplaces, or other digital channels.

Brands and manufacturers love Salsify because it helps them get their product information and content into the hands of their distribution partners (mostly retailers and marketplaces), so that it can be syndicated out to all of the places where their customers might be looking for it. This not only saves the brands and manufacturers a ton of time and energy, but it also ensures that their product information is accurate and up-to-date across all channels.

Retailers and distributors also love Salsify because it helps them to manage product data from the suppliers they work with, and to have an easy way to syndicate that content out to all of their digital channels like their own e-commerce websites. This saves them a lot of time and energy, and ensures that their product catalogs are accurate and up-to-date.

Sitation is a major partner to Salsify, and offers a range of services to help all customer segments to get the most out of the Salsify platform.